Some products carry a postcode. This one carries a landscape.

Nestled along the shores of Lake Mugesera in the Eastern Province of Rwanda, 1000 Hills Products is one of Africa's most remarkable farm-to-shelf operations. A modern, vertically integrated farm producing specialty coffee, organic loose-leaf tea, and sun-dried tropical fruits — grown, processed, and packaged at source, in Rwanda, by Rwandan hands.

RIC Brands is proud to represent 1000 Hills Products as our exclusive UK trade partner, bringing these exceptional products to British supermarket shelves, specialty retail, and the HORECA sector.

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The Products

### MUHABURA Coffee — Specialty Microlot & Cascara

Rwanda's volcanic highlands produce some of the most distinctive cup profiles in Africa. MUHABURA is 1000 Hills' premium specialty coffee range — scored 86+ and crafted for espresso machines and alternative brew methods. Microlot separation ensures traceability to individual plots, delivering consistent, award-worthy profiles that specialty roasters, café operators, and discerning retailers demand.

**Format options:** Whole bean / Ground

**Grades:** Microlot 86+, Cascara (dried coffee cherry)

**Ideal for:** Specialty coffee retailers, independent cafés, HORECA premium menus, origin gifting

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### MURAHO! Coffee — Specialty Espresso & Filter

MURAHO! — meaning "Hello!" in Kinyarwanda — is 1000 Hills' accessible specialty range. Designed for high-volume espresso machines and drip filter systems, it delivers the best price-to-quality ratio in the Rwandan specialty segment. Bright, clean, and consistently excellent.

**Format options:** Whole bean / Ground

**Grades:** Specialty Espresso, Specialty Filter

**Ideal for:** Hotel breakfast programmes, contract catering, supermarket premium ranges, office coffee solutions

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### KIVU Tea — Organic Loose-Leaf Teas

Named after the great lake that borders Rwanda and the DRC, KIVU Tea is a range of certified organic loose-leaf teas, naturally rolled and graded to FOP (Flowery Orange Pekoe) and FBOP (Flowery Broken Orange Pekoe) orthodox standards. Clean, nuanced, and traceable — a category-defining alternative to mass-market blends.

**Grades:** FOP and FBOP Orthodox

**Certification:** Organic

**Ideal for:** Supermarket premium tea shelves, hotel in-room amenity programmes, HORECA loose-leaf service, wellness and gifting retail

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### IZUBA Farm — Organic Sun-Dried Fruits

IZUBA means "sun" in Kinyarwanda. And the sun does the work here. The farm's solar-powered drying facilities and natural sun-drying process preserve the full nutritional integrity of Rwanda's tropical harvest — no added sugar, no preservatives, no compromise.

**Current product range includes:**

- Sun-dried pineapple (slices and pieces)

- Sun-dried papaya

- Sun-dried mango

**Certification:** Organic

**Processing:** Solar-assisted natural drying, zero additives

**Ideal for:** Supermarket healthy snacking aisles, HORECA breakfast buffets and bar menus, food service, health food retail, gifting hampers

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## The Farm: Izuba Farm, Lake Mugesera, Rwanda

This is where the story lives.

The IZUBA Farm stretches along the shore of Lake Mugesera — one of Rwanda's most biodiverse freshwater ecosystems. Morning mist rolls across the hillside terraces. Solar panels power the drying houses. Biogas digesters convert by-product into energy. Natural fertilisers regenerate the soil season after season. And at the heart of it all, Ivan and his dedicated team work with a clarity of purpose that is rare anywhere in the world.

This is not extractive agriculture. This is regenerative, circular, values-driven production — where every harvest cycle leaves the land in a better condition than it found it.

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## Visit the Farm — Agro-Tourism with Purpose

1000 Hills Products actively welcomes visitors to the IZUBA Farm, and RIC Brands invites partners, investors, retail buyers, and trade guests to experience it firsthand.

**What a farm visit includes:**

- Guided tours led by the farmers who grow your product — hear their stories, understand their craft

- Walk the coffee and fruit terraces from harvest to drying house

- See the solar-powered processing and biogas facilities in operation

- Experience the Lake Mugesera ecosystem — one of Rwanda's most stunning natural settings

- Engage directly with Ivan and his team on production capacity, sustainability practices, and supply chain

- Connect the product you buy to the people and land behind it

**Why it matters for buyers:**

In an era where provenance, transparency, and ESG accountability define category leadership, there is nothing more powerful than standing on the farm that supplies your shelf. Buyers who visit Rwanda return with stories, photographs, supplier relationships, and the kind of product knowledge that transforms a listing into a brand narrative.

RIC Brands can facilitate farm visits as part of Rwanda trade and investment itineraries, coordinated with our Kigali office.

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## Why RIC Brands and 1000 Hills Products

RIC Brands operates at the intersection of African origin and global markets. Our RACS supply chain infrastructure, UK trade presence, and Rwanda business registration make us the natural bridge between exceptional producers like 1000 Hills and the British retail and HORECA buyers who are ready to stock them.

We have brought 1000 Hills Products into the UK because the range meets every standard the modern premium buyer demands:

- Verified origin and traceability

- Organic certification

- Regenerative and circular production model

- Competitive price-to-quality positioning

- A genuine farm story that retail and HORECA customers respond to

- A founder and team in Rwanda who welcome trade relationships with openness and integrity

This is #BrandAfrica in practice. Not raw material export. Not commodity supply. A finished, branded, premium Rwandan product ready for British shelves and menus.

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## For Supermarket & Retail Buyers

1000 Hills Products is available for ranging across ambient grocery, premium snacking, hot beverages, and specialty food categories. Full product specifications, MOQs, pricing, shelf-ready packaging details, and sustainability documentation are available on request.

RIC Brands holds UK trade responsibility for logistics coordination, compliance support, and buyer account management.

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## For HORECA Buyers

Whether you are sourcing for hotel breakfast programmes, restaurant beverage menus, café espresso bars, or contract catering, 1000 Hills Products offers a coherent Rwanda-origin range that delivers on taste, story, and consistency. Our team can discuss volume requirements, format options, and white-label or branded supply arrangements.

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## For Investors and Strategic Partners

The 1000 Hills Products model represents exactly the kind of African agribusiness that RIC Brands exists to champion and scale. If you are an investor, development finance partner, or trade capital provider interested in African origin food and beverage, we welcome a conversation about what is being built at Lake Mugesera — and how RIC Brands can connect you to the opportunity.

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## Ready to Stock, Source, or Visit?

Whether you are a supermarket buyer looking for a standout Rwanda-origin range, a HORECA operator wanting to differentiate your menu, an investor exploring African agribusiness, or a travel and trade partner interested in a Rwanda farm visit — the next step is a conversation.

**Inbox us directly. We will respond within 24 hours.

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*RIC Brands — Rooted in Africa. Built for the World.*

*Grow Africa. Brand Africa. Trade Africa.*